Photography for Hotels
The Hotelier’s Eye Behind the Lens
It all began when I was ten years old, spending hours in the lightroom, trying to get the best out of my first Yashica and watching images slowly appear on paper as I developed my argentic photos.
That magic never left me. Photography has been my lifelong passion, and today after decades spent leading luxury and lifestyle hotels around the world, I finally have the time to devote myself fully to what I love most: capturing beauty through the lens.
Having managed some of the world’s most exceptional hotels, I’ve developed an instinct for what makes a property truly extraordinary not just its design, but its soul, its atmosphere, and its story.
As a hotelier, I learned to craft experiences that resonate. As a photographer, I translate those same emotions into images that speak through light, composition, and perspective.
My photographs are more than visuals; they are narratives that reveal the essence of each property. Whether it’s the glow of morning light across a suite, the rhythm of service, or the pulse of a destination, I bring hospitality to life through imagery that feels authentic and alive.
This is the power of merging two worlds, hospitality and photography to create visual storytelling that both inspires and performs.
Career Summary
Throughout my career, I have had the privilege of leading and shaping an extraordinary spectrum of hotels from refined heritage icons to ultra-modern lifestyle destinations. This diversity has given me a profound understanding of how to create emotional resonance and operational excellence across every style of hospitality.
As General Manager of legendary properties such as Metropole Hanoi and SO/ Bangkok and few others hotels, I helped define two contrasting yet equally successful identities the timeless sophistication of Sofitel Legend and the avant-garde creativity of the SO/ brand, both acclaimed worldwide for innovation and design.
My close collaborations with Christian Lacroix, Bill Bensley, Lek Bunnag and many more great creative minds have deeply inspired my aesthetic vision and sense of storytelling through space and detail.
As Leader for Raffles Hotels & Resorts during few years, I oversaw major renovation and repositioning projects in the Maldives and Cambodia, reinterpreting the brand’s legendary heritage for a new generation of discerning travelers.
In my career, I have been driving the group’s digital transformation, achieving remarkable growth in brand image, direct revenue, and engagement.
This journey from heritage elegance to contemporary artistry continues to shape my work as a photographer, allowing me to capture the true spirit of hospitality with authenticity, emotion, and purpose.